Professional Summary

Facilitator and coach who has trained 1,600+ people across three workshop programs: AI Basics (~1,000, 9.7/10), Life Design (~400, 9.7/10), and Storytelling with Data (~250, 9.5/10). Twenty-five years in enterprise UX behind the practice — built a design system used by 1,800 engineers, led research and strategy for C-suite tools, and cut design cycles 50% with AI-accelerated methods. Certified in UX Management by Nielsen Norman Group.

Core Competencies

Workshop Design & Facilitation • Group & 1:1 Coaching • AI Literacy Training • Storytelling with Data • Life & Career Design • Enterprise UX Strategy • Lean UX • Executive Partnership

Facilitation & Workshops

Three workshop programs designed and delivered to 1,600+ participants, built as enterprise programs at Centene and extended to nonprofit audiences.

AI Basics — ~1,000 participants, 9.7/10 satisfaction. Practical AI literacy for non-technical professionals: prompting, evaluating output, and applying AI to daily work
Life Design — ~400 participants, 9.7/10 satisfaction. Design-thinking methods applied to career and life transitions, for people navigating major change
Storytelling with Data — ~250 participants, 9.5/10 satisfaction. Translating analysis into decision-ready narrative for business and executive audiences
Curriculum, facilitation guides, and participant materials developed in-house; outcomes measured through post-session satisfaction and applied-skill feedback

Professional Experience

Principal UX Designer

Centene Corporation | June 2025 – Present

Designed and facilitated enterprise workshop programs in AI literacy, data storytelling, and life design, training 1,550+ colleagues at 9.7/10 average satisfaction
Pioneered AI-accelerated research and prototyping methodology cutting design cycles 50% and reducing insight cycle time from weeks to 4 hours, published as 5-module enterprise learning path enabling product teams to conduct independent research
Led end-to-end UX strategy for Centene Data Store—enterprise discovery platform enabling 60,000 employees to locate data products—including persona research, governance integration, and product architecture definition
Delivered 7 enterprise products including C-suite tools for COO and CIO, establishing UX as strategic partner to executive leadership

UX Design Manager

Centene Corporation | March 2022 – June 2025

Led and coached team of 3 UX Designers and developed UX Community of Practice training 10 BI Engineers, generating $1.2M in annual cost avoidance
Led the development of the BI Design System adopted as Centene Enterprise Brand asset, reducing dashboard development time 60-75% for population of 1,800 engineers while standardizing accessibility compliance and user experience
Established enterprise-wide UX measurement framework through comparative study of 37 dashboards, proving UX-integrated products achieved 20+ point higher NPS (31.4 avg) and 8+ point higher CSAT (3.20 avg) than non-UX products, creating quantifiable business case for design investment
Developed Lean UX Canvas and facilitated 40+ enablement sessions, coaching cross-functional teams to run their own discovery and scaling UX practice organization-wide

Lead UX Designer

Centene Corporation | September 2019 – March 2022

Directed strategic initiative replacing third-party analytics tool with in-house application, delivering $80M in cost savings
Delivered portfolio of 12 applications, 17 BI dashboards, 8 research initiatives, and 9 efficiency tools supporting enterprise analytics operations
Elevated organizational design maturity from Level 1 to Level 4 on Nielsen Norman Group maturity model through facilitated Lean UX workshops and repeatable processes

UX Designer

Teradata | May 2015 – September 2019

Delivered UX consulting for Fortune 500 clients including Centene, eBay, P&G, Prudential, and ATF, designing 35 analytic dashboards across MicroStrategy, Tableau, and Covalent platforms
Led lean research workshops reducing project development time by 45% and supported $300K+ in new business acquisition through pre-sales initiatives

UX/UI Consultant

Shannon Brown Web Design | September 2001 – May 2015

Pearson Learning: Designed tablet-based learning software deployed to 2,000 schools serving 1.4M students, reducing development time 40% through optimized specifications
NBCUniversal: Created responsive designs for TV scheduling and video platforms across 8 network properties (Syfy, CNBC, E!, Bravo, Telemundo, others)
Coleman Research Group: Designed Knowledge Broker enterprise platform connecting 100K+ industry experts with institutional investors, executing full-stack UX and front-end development
Additional clients: AmeriCares, Bloomberg, Edelman PR (Citibank), Equinox Fitness, Guidepoint Global, MSL Group (Samsung), Tate's Bake Shop

Skills & Tools

Facilitation & Coaching

Workshop design & delivery • Group facilitation (virtual & in-person) • 1:1 coaching • Curriculum development • Participant feedback & satisfaction measurement

Design & Prototyping

Figma (advanced - design systems) • Adobe Creative Suite • Sketch

Business Intelligence & Analytics Platforms

Power BI (expert - template/theme development) • Tableau • MicroStrategy

Research & Testing Tools

Qualtrics • SurveyMonkey • Focus group facilitation • 1:1 Interviews

AI & Research Acceleration

M365 Copilot • Databricks • Claude • AI-powered research automation

Data & Governance

Data governance UX • Quality scoring systems • Metadata management interfaces

Development

HTML/CSS • Design-to-development handoff

Collaboration & Project Management

Jira • Confluence • Miro • Microsoft Teams • Slack • SharePoint • Lean UX Canvas facilitation

Frameworks & Methodologies

Lean UX • Design Thinking • Human-Centered Design • Journey Mapping • Persona Development

Education

Bachelor of Fine Arts | Marshall University | 1994

Certifications

Certificate in User Experience with specialty in UX Management | Nielsen Norman Group

Certificate in User Experience | BCS, The Chartered Institute for IT

SHANNON BROWN